Which Stripe tool can you leverage to deflect cancellations by offering coupons and collect feedback from customers who are leaving?

Which Stripe tool can you leverage to deflect cancellations by offering coupons and collect feedback from customers who are leaving?

• A. Checkout
• B. Radar
• C. Customer Portal
• D. Payment Links

Answer: (C)

The key idea is giving customers a self-serve way to stay subscribed by offering incentives and gathering feedback during the cancellation moment. Stripe’s Customer Portal is designed for exactly this kind of retention flow: it lets customers manage their subscriptions—pause, change plans, update payment methods—and, if you enable it, redeem coupons to lower the price. Providing a discount right in the self-serve path gives a low-friction reason to stay instead of canceling. At the same time, the cancellation flow can prompt for feedback, helping you understand why customers are leaving so you can address those issues in the future. This combination directly supports deflecting cancellations through a seamless, customer-facing experience. The other tools aren’t built for this retention and feedback loop. Checkout is focused on starting new payments and subscriptions, Radar handles fraud prevention, and Payment Links are for collecting payments outside of a subscribed, ongoing management flow.

The key idea is giving customers a self-serve way to stay subscribed by offering incentives and gathering feedback during the cancellation moment. Stripe’s Customer Portal is designed for exactly this kind of retention flow: it lets customers manage their subscriptions—pause, change plans, update payment methods—and, if you enable it, redeem coupons to lower the price. Providing a discount right in the self-serve path gives a low-friction reason to stay instead of canceling. At the same time, the cancellation flow can prompt for feedback, helping you understand why customers are leaving so you can address those issues in the future. This combination directly supports deflecting cancellations through a seamless, customer-facing experience.

The other tools aren’t built for this retention and feedback loop. Checkout is focused on starting new payments and subscriptions, Radar handles fraud prevention, and Payment Links are for collecting payments outside of a subscribed, ongoing management flow.